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everlane: know your factory

Clothing company, Everlane, offers an innovative alternative to the typical retail experience by providing specific information about the factories that produce their understated line.

everlane factories
image source

The Factories tab opens to a map that allows users to click on a location to get detailed information on each manufacturing plant, including name, materials used, and owner. Though there are plenty of domestic options, factories are spread out throughout the US, Europe, and Asia.

In terms of aesthetics, Everlane leans toward high end classics. Think J. Crew elegance mixed with American Apparel's penchant for solids and basics.
everlaneimage sources: button down, backpack, sandals, tshirt


Everlane's transparency may be the answer to widespread abuse and corruption in the clothing manufacturing industry. Knowledge is power for consumer and factory worker alike.

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3 comments

  1. […] first read about Everlane on Leah’s blog, and I really like their approach. The clothing company is online only and works directly with […]

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